When it comes to choosing a full-size pickup truck, drivers near El Paso are often caught between two of America’s favorites: the 2026 Ford F-150 near El Paso TX and the RAM 1500. While both offer strong performance and modern features, one stands above the other in terms of real-world capability, comfort, and value.
At Viva Chrysler Dodge Ram Jeep Fiat, located at 860 N Telshor Blvd., Las Cruces NM 88011, we’re proud to show you why the RAM 1500 is the smarter pick for truck buyers in southern New Mexico and West Texas.
Performance, Power & Efficiency: RAM Leads the Way
Under the hood, the 2026 Ford F-150 brings its typical lineup of EcoBoost engines and a hybrid option. However, the RAM 1500 answers with legendary HEMI® V8 performance, an available mild-hybrid eTorque system, and the upcoming REV all-electric variant.
Where the RAM shines is in real-world drivability. The ride quality is unmatched, thanks to its class-exclusive multi-link rear suspension, which absorbs road imperfections better than the leaf-spring design in the F-150. The result? A smoother, more stable ride—especially when hauling or towing.
Towing capacity in the RAM 1500 can reach up to 12,750 pounds when properly equipped, rivaling or exceeding that of the Ford F-150, depending on configuration.
Interior Comfort and Technology: RAM Offers More Refinement
Step inside the RAM 1500, and you’ll instantly notice the upscale design. RAM offers real wood and leather in its higher trims, and even the base models feel premium. Ford’s F-150, while functional, leans more toward utility and less toward interior finesse.
RAM’s Uconnect® 5 system is intuitive, fast, and comes with a larger available 12-inch or even 14.5-inch touchscreen. While Ford’s SYNC system has improved, it still doesn’t match the customization and fluidity of RAM’s tech suite.
Available features in the RAM 1500:
- 360° Surround View Camera
- Digital rearview mirror
- Wireless Android Auto and Apple CarPlay
- Available air suspension for adjustable ride height
Price & Long-Term Value: RAM Wins on Cost
Another reason many truck shoppers lean toward the RAM dealership is value. The RAM 1500 typically starts at a more affordable MSRP than its Ford counterpart for similar trims and equipment levels.
Maintenance costs over time are also competitive, and RAM has a strong reputation for building long-lasting, durable trucks. Plus, RAM’s certified pre-owned program offers extended warranties and benefits for added peace of mind.
And with fall truck specials and financing options available at Viva Chrysler Dodge Ram Jeep Fiat, Las Cruces-area buyers can often get more truck for their money.
Why RAM Beats the 2026 Ford F-150 near El Paso TX
When directly comparing the 2026 Ford F-150 near El Paso TX with the RAM 1500, RAM edges out the competition in key areas:
- Ride comfort and daily drivability
- Interior refinement and tech integration
- Towing performance and suspension capability
- Long-term value and pricing
If you’re shopping for a truck that feels just as refined on the road as it is rugged on the job site, the RAM 1500 is the clear winner.
Visit the Leading RAM Dealership Today
Ready to test drive a RAM 1500 and see why it outperforms the competition? Visit Viva Chrysler Dodge Ram Jeep Fiat at 860 N Telshor Blvd., Las Cruces NM 88011. We proudly serve drivers from El Paso, Deming, Silver City, and beyond.
Our friendly experts can walk you through trim options, financing, and trade-in value for your current vehicle. We’re your trusted RAM dealership for new and pre-owned truck models.
Frequently Asked Questions (FAQ)
Q: Is the 2026 RAM 1500 better for towing than the Ford F-150?
A: Yes. When properly equipped, the RAM 1500 offers up to 12,750 pounds of towing—equal to or exceeding many F-150 configurations.
Q: Which truck has a smoother ride, RAM 1500 or Ford F-150?
A: The RAM 1500 provides a smoother ride thanks to its coil-spring rear suspension, which is more refined than the F-150’s traditional leaf springs.
Q: Can I get the RAM 1500 with advanced tech features?
A: Absolutely. The RAM 1500 offers features like a massive touchscreen, wireless smartphone integration, 360° cameras, and even air suspension.
Q: Where can I buy a RAM 1500 near El Paso?
A: Visit Viva Chrysler Dodge Ram Jeep Fiat in Las Cruces, just a short drive from El Paso, to explore RAM 1500 inventory and compare it to the F-150 yourself.
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